Novo Nordisk

The Copenhagen Stories 

Location

Denmark

The Opportunity

Novo Nordisk - the largest manufacturer of insulin on the planet - tasked Miran with telling a series of intimate stories in Copenhagen - the city where they are headquartered. With diabetes rapidly spreading around the globe, its prevalence among refugees and others fleeing war and natural disaster has also risen - but the narrative is also a first-world story and this is often overlooked.These thoughtful and cinematic films tell the story of ordinary people coping with an extraordinary disease in their every day lives. We believe issues like diabetes and non-communicable diseases represent a major untold story. Particularly in mainstream media. Finding new and engaged audiences around the crisis is vital.

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Powerful and creative individual stories that show an intimate and kind portrayal of patients living with diabetes

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RESULTS

For internal use 

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